Search Engine Optimization (SEO)
Search engine optimization, also known as SEO, refers to the practice of enhancing both the content and the structure of a website with the goal of achieving a higher ranking on search engine results pages (SERPs). Our services entails integrating pertinent keywords and phrases that potential customers may use when searching for salon services in their area for establishments like “hair salons” and “hair styles”. Because many prospective customers look for services in their immediate vicinity, our strategy includes optimizing local search results.
Pay-per-click advertising is a type of digital marketing that enables beauty salons to connect with prospective customers by displaying tailored advertisements on social media, the likes of Facebook, Instagram, LinkedIn and Google Ads. Through The Digital MC services, we will be able to launch ad campaigns that specifically target audience that are in need or interested with your salon services. Our strategy will also ensure that the advertisements will be displayed to users who are actively searching for beauty salon services in their local area. This will generate more leads and expands visibility.
Our team of website designer and website developer experts will build you a website that essentially have a well-designed, informative, and user-friendly interactive design as this is the first point of contact of your potential clients. We will personalize it with the information about your offered services, pricing, hours of operation, location, and contact information. A professional website can also help establish trust and credibility with potential clients, leading to increased loyal clients an positive reviews.
Social Media Marketing
Our Social Media Marketing Strategist are well equipped and will maximize your social media accounts on Facebook, LinkedIn, Twitter & Instagram as an excellent tool for salons to connect with potential and existing clients. Our services can help you to publish regularly engaging contents and posts which will enable your salon to establish themselves as industry experts and build trust with their audience.
Why The Digital MC?
In conclusion, The Digital MC services such as SEO, PPC, social media, and website creation can help your salon improve their online visibility, attract new clients, and grow their business. Our personalized services which will be tailored to your salon’s brand and goals will set up strategies take your salon business to the next level.
Unique Digital Marketing Strategies
We are not a hammer looking for a nail. We may suggest SEO or PPC (paid ads) or maybe an optimized website or social media campaign… But either way, the solution will be specific to you and your needs.
We do a deep dive into everything from brand voice to customer demographics. Finding you the right customers that both want your service and have the budget to make closing easy.
Proven Track Record
We have helped many clients boost their visibility, relevance and growth! And we can do the same for you too, no matter what your unique situation and challenges, we will first seek to understand your business and build a plan accordingly that brings results.