by mark@thedigitalmc.com | Mar 26, 2023 | Lead Generation, Marketing Tips, Sales Automation, SEO, Social Media, Strategy, Websites
Most marketers prefer video to connect with and reach new audiences. Video marketing is undeniably effective — for example, including a video on a landing page can increase conversion rates by more than 80%, and simply mentioning the word “video” in your...
by mark@thedigitalmc.com | Mar 20, 2023 | Lead Generation, Marketing Tips, Sales Automation, Strategy, Websites
Paid advertising is a marketing tool that enables brands to maximize audience outreach across various online ad platforms by utilizing images, video, text, and other mediums. Digital advertising campaigns are also significantly more straightforward to implement...
by mark@thedigitalmc.com | Mar 8, 2023 | Lead Generation, Marketing Tips, Sales Automation, SEO, Strategy, Websites
Whether you’re developing a new website or revamping an existing one, the short answer to the question “When should I implement SEO for my new website?” is the same as when it launches. Do the same rules apply to new websites as they do to redesigned...
by mark@thedigitalmc.com | Feb 18, 2023 | Marketing Tips, Sales Automation, Strategy, Websites
Should you include pricing information on your website? The short answer is yes; at the very least, you must include starting prices. If your pricing is not currently displayed on your website, you may turn away hundreds of potential customers. That’s a lot of...
by mark@thedigitalmc.com | Feb 10, 2023 | Lead Generation, Marketing Tips, Sales Automation, SEO
Pinterest marketing is highly efficient. Marketers target Pinterest visitors by sharing content too good to pass up. With over 433 million users on Pinterest, why wouldn’t marketers want to advertise there? Also, 83% of users have made a purchase based on...
by mark@thedigitalmc.com | Nov 8, 2022 | Lead Generation, Marketing Tips, Quoting Tool, Sales Automation
If you want to pique readers’ interest in your content, one strategy is to give them a sneak peek. By gating some of your content, users will not be able to access it unless they take a specific action that you specify. This can be an effective method to boost...
